Sales increase by 55%, with travel businesses investing heavily in technology.
Element Travel Technology, announced a record year for the business as sales of its technology grew by 55% compared with first half year figures in 2019 – the results released by the business pre -pandemic.
Gavin Smith, CEO and founder commented: “I am pleased to report a record performance, driven by ongoing structural growth in the element brand and advanced developments in our technology portfolio. In the last 12 months we have signed partnerships with leading tech companies including Zoho, and expanded our portfolio with the latest technology in AI, advanced data analytics and CRM.
Our primary aim has always been to provide the latest technology that helps to improve businesses operations for travel companies and we’ve seen a wave of new clients sign up for our technology.”
Element’s latest technology helps TMCs and/or corporate travel teams consolidate, normalise, and automate their various categories of spend. No matter who their suppliers are. Element has been able to use this tech to help businesses across a range of other sectors which has opened new revenue channels.
Gavin added “We have some exciting releases planned for the second half of this year and into 2024. These are centred around a travel mid-office that integrates with modern accounting software and an accompanying CRM. These are being delivered via the software we sell with specific configurations and development work done for our target segment. We are seeing a lot of small agencies putting a lot of focus on their digital transformation and struggling to find modern flexible products that allow them to operate in their unique way.”
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
