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Sabre and Ve Interactive announce global collaboration to increase direct online hotel bookings

Ve Interactive collects billions of online audience data points in real-time and blends these with third-party data to provide powerful advertising and prospecting solutions, for thousands of domestic and multi-national businesses.

LONDON – Ve Interactive, a global digital advertising and eCommerce conversion company, announced an agreement with leading travel technology company, Sabre Corporation, to help hotels reach new audiences and increase online bookings. This collaboration expands both companies’ international reach and increases their collective knowledge, enabling them to offer clients an even more localised level of support.

Sabre is the leading technology provider to the global travel industry. Sabre’s software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management. Sabre also operates a leading global travel marketplace, which processes more than US$120 billion of global travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world.

Ve Interactive collects billions of online audience data points in real-time and blends these with third-party data to provide powerful advertising and prospecting solutions, for thousands of domestic and multi-national businesses. Last month Ve launched ‘VePanel’, a revolutionary shift in the approach to onsite engagement. Combining the company’s onsite apps into a single product, it offers a unique experience for the end user through targeted messaging and features displayed.

David J Brown, CEO at Ve Interactive, said: “We are delighted to be partnering with Sabre, a leading technology provider in the global travel industry. This partnership will strengthen our global reach and allow us to further support hotel clients at a local level. As the travel industry is constantly evolving to keep up with the ever-expectant modern booker, we are excited to collaborate with Sabre to help increase direct online bookings.”

Robert Dawson, Vice President, Digital Experience at Sabre Hospitality Solutions, had this to say on the collaboration; “We are excited to expand the global reach of our digital experience offering by working with Ve Interactive. Their proven solutions can help our customers tactically grow online revenues and improve user experience.”

Co-Founder & Managing Director - Travel Media Applications | Website | + Posts

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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