Flagship city centerpiece adds North American record 1,310 rooms, completing an $80 million renovation by 2020.
PARSIPPANY, N.J. – Introducing Louisville's hallmark charm and hospitality to Trademark Collection by Wyndham's growing portfolio of nearly 70 global hotels, hospitality leader Wyndham Hotel Group recently added Kentucky's beloved Galt House Hotel to its soft-branded hotel roster. The flagship hotel for the Trademark brand, which will begin an $80 million renovation this June, becomes Wyndham Hotel Group's largest single addition in North America to-date with 1,310 rooms.
Launched last year, Trademark is a collection of upper-midscale-and-above hotels with fiercely independent spirit and individuality. It's the first soft brand geared to independent hoteliers with landmark three- and four-star hotels designed for everyday travelers seeking unique accommodations. Today, Trademark is welcoming guests at award-winning hotels like The INFINITY Hotel & Conference Center in Munich, Germany, and the HYPERION Hotel Basel in Basel, Switzerland, as well as in notable locations like the Ravel Hotel in Long Island City, N.Y., and the Safety Harbor Resort & Spa in Safety Harbor, Fla.
"We're focused on bolstering Trademark Collection by Wyndham in destinations with signature style and partnering with entrepreneurial hoteliers who want to capture more guests while upholding their hotel's namesake charm," said Chip Ohlsson, Wyndham Hotel Group's executive vice president and Chief Development Officer, North America. "Iconic additions like the flagship Galt House Hotel give everyday travelers access to timeless experiences in city centers like Louisville, as well as reaffirm Wyndham's commitment to growing this brand through quality additions spanning small boutique hotels to grand landmarks."
With its hotel roots dating back to 1835, today's two-towered Galt House Hotel features seven restaurants and lounges including RIVUE Restaurant & Lounge, a rotating rooftop bar perched 25 stories high, and Jockey Silks Bourbon Bar featuring more than 150 Kentucky bourbons and assorted whiskeys; and 53 meeting rooms spanning 130,000 square feet of function space.
$80 Million Renovation to Engage New Generation of Travelers
Upcoming renovations will refashion the hotel's blended Midwestern spirit and Southern charm hospitality, keeping it competitive in the convention and meeting markets as well as endearing its legacy to today's modern guest.
Major renovations include reimagining guestrooms and public spaces with fresh design, furnishing and finishes inspired by the food, bourbon, horses and colors of Kentucky, like spring-green, saddle-brown, aged-barn red, thoroughbred-blue and jockey-silk orange. The hotel will also introduce fresh culinary concepts to all dining concepts including three new restaurants.
A bastion of genuine Louisville hospitality, the Galt House Hotel is known as the go-to social hub for celebrities and locals alike to gather and enjoy all things Louisville. It is Louisville's only waterfront hotel and the Official Hotel of both the Kentucky Derby and the Kentucky Derby Festival, where every year up to 700,000 visitors gather for a front-row seat into the Derby's opening night celebration, Thunder Over Louisville.
"At the core of our mission is introducing our legendary Louisville legacy to even more guests across the world, and partnering with Wyndham gives us the high-profile size, scale and visibility to do just that," said Scott Shoenberger, president and CEO of the Al J. Schneider Co., the hotel's owner. "Together with Wyndham, we're excited to bring the spirited Louisvillian experience to life for travelers, helping them discover a slice of home in Kentucky they'll remember and want to return to for years to come."
All Trademark hotels participate in Wyndham Rewards, the simple-to-use, revolutionary loyalty program from Wyndham Hotel Group. Named a best hotel rewards program for the past three consecutive years by U.S. News and World Report, Wyndham Rewards offers members a generous points-earning structure along with a flat, free night redemption rate—the first of its kind for a major rewards program.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
