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Starwood Hotels & Resorts Worldwide, Inc. announces that its global powerhouse Sheraton Hotels & Resorts has debuted in Madrid with the opening of the Sheraton Madrid Mirasierra Hotel & Spa. Owned by Comercial Mirasierra Group, the hotel is part of Starwood’s strategic multi-billion expansion plan to open more than 60 Sheraton hotels around the world in the next three years.
"We are delighted to partner with Comercial Mirasierra Group as we debut the Sheraton brand in Madrid, an important business and leisure travel destination," said Roeland Vos, President, Starwood Hotels & Resorts, Europe, Africa and the Middle East. "The Sheraton Madrid Mirasierra is a wonderful addition to Sheraton’s global portfolio. This hotel further underlines Starwood’s commitment to continued growth in Spain."
Located in the residential area of Mirasierra near the buzzing city center, the Sheraton Madrid Mirasierra Hotel & Spa comprises 180 spacious guest rooms, each featuring the brand’s signature all-white Sheraton Sweet Sleeper bed, an all-day dining restaurant, lobby bar, terrace lounge and pool bar. The hotel also offers Sheraton Fitness programmed by Core Performance, a spacious spa as well as an indoor and outdoor pool. For business travelers, the hotel features a fully-equipped business center and over 13,000 square feet of meeting space including a ballroom of approximately 9,000 square feet and eight meeting rooms. The hotel also offers Sheraton Club rooms and Lounge and the brand’s signature Link@Sheraton experienced with Microsoft, a unique communication hub delivering the technology modern guests expect and require while on the road.
"The Sheraton Madrid Mirasierra is emblematic of our continued focus to grow the Sheraton brand’s already robust presence globally by working with our proven development partners to ensure we have best-in-class properties wherever our guests want to travel," said Hoyt H. Harper II, Global Brand Leader, Sheraton Hotels & Resorts.
The Sheraton Madrid Mirasierra Hotel & Spa is proud to participate in the Starwood Preferred Guest program, which made headlines when it launched in 1999 with a breakthrough policy of no blackout dates on Free Night Awards. SPG offers members the ability to redeem awards at more resorts, more luxury properties, more European hotels and more golf properties than any other hotel programme.
Located only 15 minutes from Barajas Airport, adjacent to "Cuatro Torres" and close to the IFEMA Congress and Convention Centre, the Sheraton Madrid Mirasierra is a conversion of the well-known Mirasierra Suites Hotel. The addition of this hotel to the Sheraton brand following a renovation and re-branding process is part of Starwood’s strategic plan to convert key hotels throughout Europe, Africa and the Middle East.
Starwood currently has 16 hotels throughout Spain under seven of its nine distinct and compelling brands. These hotels include the iconic W Barcelona, the venerable Westin Palace in Madrid, the luxurious St. Regis Mardavall, the world-famous Marques de Riscal, the temple of Spa lovers Le Meridien Ra, impressive Sheraton Golf resorts in the Canaries and Majorca. Starwood is also investing heavily into restoring some of its most iconic properties including Hotel Alfonso XIII in Seville which recently re-opened following a meticulous 20 million euro renovation and Hotel Maria Cristina in San Sebastian which is scheduled to re-open this autumn.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
