Vertical Booking is a global hospitality company, present in over 55 countries, supplying software to over 2500 accommodation providers worldwide. Channel manager, GDS connectivity, real-time shopping of competitors and online marketing tools are all available.
Leading serviced apartment booking agency, The Apartment Service links with Vertical Booking to provide an online channel management product for serviced apartment operators.
The Apartment Service, EMEA’s longest established apartment booking agency, today announced that it has linked with Vertical Booking, a division of A.E.C. Advertising and Electronic Commerce s.r.l of Italy to provide a cost effective, synchronised channel management solution for property operators. A two way XML service that interfaces between the Apartment Service’s website booking engine and Vertical Booking’s Channel Manager.
Vertical Booking is a global hospitality company, present in over 55 countries, supplying software to over 2500 accommodation providers worldwide. Channel manager, GDS connectivity, real-time shopping of competitors and online marketing tools are all available.
Charlie McCrow, CEO – The Apartment Service says “This is a first, and unique, opportunity for property operators who previously found access to these marketing outlets too expensive to justify a ROI. Property operators can now market their late availability slots as well as capture forward bookings on the leading online travel agents, such as Booking.com, without lengthy contractual terms or a minimum number of nights or rooms required”.
McCrow adds “This service is already active and has been fully tested – the added benefit is property owners can add this booking tool to their own homepage to receive commission-free reservations, for a small transaction fee.
Any reservations, from whatever sources chosen, close off availability instantly, making it easy to manage and this avoids double bookings”.
Shabina Awan, Sales & Marketing Operations Manager, The Apartment Service says “As most property managers’ inventory is already listed on the Apartment Service website, it means there is just a simple click left to accept the OTA’s terms and marketing commences.”
Jo Layton, MD Group Commercial Sales, The Apartment Service adds “This is another exciting development in the ongoing distribution strategy for The Apartment Service that will add further value to the TAS Alliance members and partners”.
Layton adds “Our goal is to provide the most cost-effective, simple solutions for our members and partners to help drive access to online bookings that were previously out of their reach”.
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She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
