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trivago Hotel Price Index

In Europe, an overnight stay costs 105 pounds on average

While soccer fans are paying high prices in Eastern European Championship cities, Poland (107 pounds, up 53%) and the Ukraine (172 pounds, up 49%), compared to June 2011, the cost of accommodation is simultaneously dropping across southern Europe. The Best summer deals for travellers can be found in Zaragoza (51 pounds), Malaga (62 pounds) and Seville (72 pounds)…

While soccer fans are paying high prices in Eastern European Championship cities, Poland (107 pounds, up 53%) and the Ukraine (172 pounds, up 49%), compared to June 2011, the cost of accommodation is simultaneously dropping across southern Europe. The Best summer deals for travellers can be found in Zaragoza (51 pounds), Malaga (62 pounds) and Seville (72 pounds). These are the findings of the trivago Hotel Price Index reported monthly by trivago.co.uk.

For the European 2012 Football Championship, hotel prices in the event’s host countries have experienced rapid increases compared to this time last year. The Polish cities of Gdansk (146 pounds) and Posen (147 pounds) are experiencing the greatest price increases – up 93% and 117% respectively – as well as Donetsk, Ukraine, (185 pounds) up 125%.

Coincidently, many Southern European destinations are reporting significant price decreases this June. Thirty of the fifty European cities listed in the tHPI are experiencing prices reductions for an overnight stay in a standard double room compared to May prices. Especially in the south, travellers are paying less: In Granada, Spain, prices have dropped 18% (69 pounds), in Lisbon (81 pounds) the cost of one night is seven percent less—while in Madrid (84 pounds) and Barcelona (117 pounds) prices have dropped nearly nine percent. In Athens (73 pounds) and Budapest (70 pounds), prices are also falling by six and seven percent compared to last month, while hoteliers in Istanbul are charging 115 pounds on average (down 8%). In the Italian cities of Turin (91 pounds, down 16%), Milan (116 pounds, down 7%) and Rome (130 pounds, down 6%), prices have fallen compared to last month.

EU Hits Record Prices for 2012
In kicking-off the summer travel season, hotel rates in a number of European countries have surpassed their previous annual high this June. In Denmark, prices have reached their highest point for 2012 so far at 133 pounds. The hotel industry in France (142 pounds), Greece (81 pounds), UK (125 pounds) and Ireland (98 pounds) are also reporting their highest prices for the current year. In Norway (144 pounds) and Portugal (78 pounds) hotel guests are also paying high overnight rates—while Russia and Cyprus, have overshadowed their previous highs, and are now reporting at 146 pounds and 98 pounds.

Rising Prices in the UK
With the Olympics just around the corner, prices in have increased an average of 10% in London (182 pounds) compared to this time last year. Prices during the Olympics are currently projected as being at £281 with 36% of hotel bookings still available. Last-minute destinations for those looking to escape the festivities include: Edinburgh (128 pounds, up 5%), Dublin (102 pounds, up 12%) and Barcelona (117 pounds, up 4%).

The www.trivago.co.uk hotel price index shows the average overnight accommodation prices for the most popular European cities on trivago. Prices for a standard double room are calculated on the basis of one million daily price inquiries for overnight hotel stays generated through the trivago hotel price comparison service. trivago stores all hotel requests for each month and therefore gives an overview of hotel accommodation prices for the upcoming month. The tHPI reflects the hotel prices within the European online hotel market: The overnight accommodation prices of over 100 online travel agents and hotel chains create the average hotel prices for cities, regions and countries within Europe.

Theodore Koumelis
Co-Founder & Managing Director - Travel Media Applications | Website

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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