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Grass is greener as Britons go Dutch to celebrate New Year's Eve

20% of New Year’s Eve jetsetters head to Amsterdam, finds Only-apartments. Despite having a higher ‘cost of living’, it’s possible Amsterdam’s reputation for the recreational, and high regard for the arts, is what places it in pole position for this one night stand.

LONDON – One in five Britons travelling for New Year’s Eve will party in Amsterdam, reveals research from Only-apartments, the leading enterprise specialist on the reservation of quality short-stay apartments.

The figures show the Dutch capital is the most popular location for those based in the UK but looking to celebrate New Year’s in a different city.

Despite having a higher ‘cost of living’, it’s possible Amsterdam’s reputation for the recreational, and high regard for the arts, is what places it in pole position for this one night stand.

With the controversial ‘second coming’ of the Rijksmuseum earlier this year, there’s more than the most obvious indulgences enticing the British this New Year’s.

Other cities in Only-apartments’ top five destinations were Berlin, Barcelona, and Paris with London scraping in to fifth place.

Alon Eldar, CEO of Only-apartments said: “Britons are going Dutch for a good time because the grass is always greener on the other side. You can’t blame people for swapping a drizzly night on the Thames for more exotic districts. It’s hard to enjoy fireworks from under an umbrella.”

Popular New Year’s events in these top cities include the Netherlands’ largest techno rave – ‘Awakenings New Years Eve Special’ in Amsterdam, and one of Europe’s largest open-air parties at Brandenburg Gate in Berlin.

“I don’t think going abroad for New Year is as extravagant as it sounds. It’s always an expensive night for those who like to party, but savvy travellers can find superb accommodation for a reasonable price in all of Europe’s great capitals,” added Alon Eldar.

The data for these findings has been taken from a study of Only-apartments’ British customers booking their apartments over the New Year’s Eve period.

Earlier in December Only-apartments also introduced a new corporate image along with the launch of a renewed website that stands out for its easy navigation and searching tools: only-apartments.com. The new site features innovative functionality by offering market segmentation, a quality that makes Only-apartments unique in its industry.

News Editor - TravelDailyNews Media Network | + Posts

Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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