The campaign will feature wildlife breaks in locations around the world, such as holidays in the Maldives that take in the sea-life of the Indian Ocean, and trips to India that offer travellers the chance to enjoy some of the country's natural highlights.
Tour operator Kuoni has launched its first ever campaign dedicated to wildlife, with a hand-picked selection of itineraries around the globe.
The campaign will feature wildlife breaks in locations around the world, such as holidays in the Maldives that take in the sea-life of the Indian Ocean, and trips to India that offer travellers the chance to enjoy some of the country’s natural highlights. Customers can swim with manta rays in the waters of the Indian Ocean or travel to Sri Lanka to see the island’s unique wilderness or journey to Antarctica to witness penguins, whales and sea lions surviving in the extreme conditions.
Kuoni has also included a selection of volunteering holidays from its sustainable Ananea programme, such as assisting biologists to spot, catch, weigh and measure animals on the ‘Earthwatch’ Amazon Riverboat exploration. Travellers also have the opportunity to go behind the scenes on the ‘Born Free Shamwari’ experience to support the charity in its daily challenges to save the planets most endangered animals.
A dedicated wildlife booklet is available to pick-up now in Kuoni’s travel stores, Kuoni concessions at John Lewis and partnership stores. Online activity will include an online display campaign and a dedicated wildlife webpage with an interactive map and destination information, available to view now at kuoni.co.uk/wildlife-holidays.
Interested travellers can also join in the conversation on social media channels including themed wildlife features on the Kuoni Travel Blog and a live chat on 09 April at 12noon on Facebook and Twitter @KuoniTravelUK with Personal Travel Expert Steve Yates from the Kuoni Kingston store. Steve has a wealth of experience in the field of wildlife tourism, having been to many of the most biologically diverse regions of the world.
Claire Reynolds, Commercial and Product Manager at Kuoni said: “Initially when most people think of wildlife they look to safaris in Africa. This campaign is a great reminder that there is incredible wildlife to be discovered all around the world, whether it’s in the depths of the ocean; hidden in the exotic rainforests or roaming in the national parks of India, Sri Lanka and Africa. If you are a first time nature goer or an experienced wildlife enthusiast there is a tempting mix of itineraries to suit a number of needs.”
This campaign supports Kuoni’s turn-of-year message, to provide inspiring holidays for special occasions, such as celebrating a birthday while enjoying the nature of a holiday in Mauritius, fulfilling a lifelong dream to trek in the Costa Rican jungle or spending an anniversary exploring the beautiful and enticing islands of the Seychelles.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
