Overall, the U.S. hotel industry’s occupancy increased 1.5 percent to 62.3 percent; its average daily rate was up 3.9 percent to US$110.35; and its RevPAR grew 5.4 percent to US$68.69.
HENDERSONVILLE, TENNESSEE – The U.S. hotel industry reported growth in all three key performance metrics in 2013, according to data from STR.
Overall, the U.S. hotel industry’s occupancy increased 1.5 percent to 62.3 percent; its average daily rate was up 3.9 percent to US$110.35; and its RevPAR grew 5.4 percent to US$68.69.
Jan Freitag, senior VP of strategic development at STR, said the U.S. hotel industry broke records in 2013. For the full year, the U.S. industry had the highest:
- number of rooms available (1.7 billion);
- number of rooms sold (1.1 billion);
- rooms revenue (US$122 billion);
- ADR (US$110); and
- RevPAR (US$69)
Among the Top 25 Markets, Denver, Colorado, reported the largest occupancy increase, rising 5.7 percent to 70.8 percent, followed by Houston, Texas (+5.5 percent to 69.0 percent). Norfolk-Virginia Beach, Virginia reported the largest decrease, down 3.2 percent to 53.3 percent.
Oahu Island, Hawaii (+13.9 percent to US$209.01), and San Francisco/San Mateo, California (+9.3 percent to US$187.79), achieved the largest ADR increases for the year.
No ADR decreases were reported for the year.
Six markets experienced RevPAR growth of 10 percent or more: Houston (+13.8 percent to US$69.97); Nashville, Tennessee (+13.4 percent to US$71.54); San Francisco/San Mateo (+12.9 percent to US$155.83); Oahu Island, Hawaii (+12.5 percent to US$174.89); Dallas, Texas (+10.8 percent to US$58.23); and Miami-Hialeah, Florida (+10.1 percent to US$137.60).
Washington, D.C., reported the largest RevPAR decrease, falling 1.7 percent to US$95.46, followed by Philadelphia, Pennsylvania-New Jersey (-0.9 percent to US$79.07).
Americas hotel results for December 2013
The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars during December 2013. Compared to December 2012, the Americas region reported a 2.8-percent increase in occupancy to 50.5 percent, a 3.6-percent increase in average daily rate to US$112.38 and a 6.5-percent increase in revenue per available room to US$56.80.
Among the key markets in the region, Toronto, Canada (+15.2 percent to 58.3 percent), and Chicago, Illinois (+10.7 percent to 53.7 percent), reported the only double-digit occupancy increases for the month. Sao Paulo, Brazil, posted the largest occupancy decrease, falling 4.0 percent to 48.8 percent. Rio de Janeiro, Brazil, followed with a 3.4-percent decrease to 68.5 percent.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
