BackHotel Lite has been developed for the needs of independent hotels or small chains that require a simple booking engine, but still depend on the innovation and technological experience of Roiback.
PALMA DE MALLORCA – Roiback, leading specialists in hotel direct channel sales management, has presented BackHotel Lite. The new simplified version of their current booking engine guarantees high conversion thanks to the experience and technology of Roiback.
BackHotel Lite was born with the aim of offering independent hotels and small chains an affordable version of BackHotel, an award-winning engine in hotel direct channel reservation management. BackHotel Lite has been tailored to the needs of these hotels, whilst maintaining the essence and technology of the BackHotel engine, which has been established for high conversion rates and extensive background in the management of large volume bookings.
The pocket edition of the reservation engine stands out for its quick implementation, because it can be fully integrated into a hotel's website in only a few days. The configuration of the booking system (CRS) is simple and powerful and the engine has a high level of personalization, where three clicks are enough to make a booking. In addition, with BackHotel Lite the hotelier has a series of modules or add-ons that complement and customize the booking engine, allowing adjustments for their specific needs.
Rebeca Gonzalez, Managing Director of Roiback, commented: "With the launch of BackHotel Lite we want to cover the needs of independent hotels and small chains with focus on the direct channel; who are seek leading-edge solutions with a guarantee of success, and a booking engine adapted to their financial and time-dedication possibilities." She adds: "there is a clear demand in the market for a product like Backhotel Lite and I am convinced that we will help this hotel segment to be present in the direct channel in the most optimal way, leaning on the experience and technology of Roiback."
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
