Replacing him as head of sales is Frixos Polenakis who is joined by Petros Mazarakis, in the position of sales manager for incoming tourism, and Sofia Vaimaki.
Diavatis said that the firm is following a specific strategy and this year intends making its presence felt in the Greek market and in the area of corporate travel, with an emphasis on creativity and fantasy.
Within April Hellenic Tours aims to have its new brochure ready presenting hotels and destinations suited for conferences as well as trips to Greece. Its new Internet site should be up and running by the end of March.
Hellenic Tours has already launched its 2000 advertising campaign focused on Service in Action while its slogan for the international market is Planet Earth the Millennium Destination – Greece the Ultimate Destination and for the corporate accounts is We know planet earth better.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
