LONDON - A Strategic Vision for Future Passenger Experience will be the subject debated in the opening plenary session at this year's Passenger Experience Conference. Jointly run by Aircraft Interiors Expo and World Travel Catering & Onboard Services Expo, the event takes place on Monday 8 April at the CCH - Congress Center Hamburg.
Vern Alg, Aircraft Interiors Expo Consultant, will set the scene and encourage discussion on how to identify and evaluate opportunities for future evolution of the passenger experience in light of what passengers demand from the cabin environment.
The second plenary session, Trends, Influencers and Other Industries, will be chaired by Blake Emery, Director, Differentiation Strategy at Boeing Commercial Airplanes. This session, headed by Tom Costley from TNS UK, will address which global trends will impact passengers' lives from a political, economic and social stand point. In the same session Devin Liddell form Teague will consider how the interiors sector could learn from other industries that have successfully linked brand to financial performance.
Blake said: "Looking at trends can help us think more deeply about the products and services we design. I am honoured to get the chance to host this distinguished panel."
In the afternoon the Passenger Experience Conference splits into three dedicated interiors breakout sessions. Cabin Interiors to Support New Ways of doing Business will feature Jeremy White from Seymourpowell, who will share insights into how the travel experience can encompass customers' individual preferences, regardless of the fact that the majority of the world is more often than not designed for the average.
We are delighted to announce that Lida Mantzavinou from Frost & Sullivan will open the Driving Extra Value for Inflight Entertainment Systems and Connectivity session. Lida will present research data on critical trends, forecasts and external challenges that will impact inflight entertainment. This breakout session will also look at the technology behind inflight connectivity and bandwidth and Michael Small from Gogo will review the relative pros and cons of Air to Ground (ATG), L Band, Ku Band and Ka Band.
The third session, New Opportunities in Hospitality and Service, will open with Raymond Kollau from Airlinetrends.com, who will present on how travel companies can impress customers and identify which hospitality trends to look out for in the near future.