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The prestigious La Manga Club complex in Spain is set to offer its guests a whole new way of life in 2011 by rolling out an innovative ‘Love Life’ programme of resort activities for all the family.
The new ‘Love Life’ concept is embellishing a rebrand of the prestigious resort, which also incorporates a new core logo, and is set to determine an entirely new philosophy to in-resort guest experiences.
The ‘Love Life’ ideology will epitomise everything La Manga Club stands for, with a host of inspirational cultural, sporting, gastronomic and family activities on the agenda. Each is designed to enhance well-being, encourage participation and provide guests and their children with personal lifestyle choices to maximise enjoyment of their stay.
La Manga Club CEO Julio Delgado said: “Holidays are precious and we want to ensure that our guests have the maximum opportunity to enjoy themselves and to embrace our range of lifestyle choices.
“We are fortunate to be blessed with an unrivalled array of facilities and whether a guest wants to relax or be active, indulge or get fit, learn something new or enjoy a favourite pastime, we will ensure that they have rewarding opportunities to do so at La Manga Club.”
New ‘Love Life’ offerings will include celebrity sports clinics, cycling and triathlon retreats, detox and well-being breaks, fitness camps and an extended range of Funlandia family activities. A number of celebrity ‘Love Life’ ambassador events are also in the planning.
There will also be an extended range of educational and cultural activities both on and off-resort with a new ‘Love Life’ guest concierge service available to ensure holidaymakers can tailor their break accordingly.
Other new in-resort experiences will include a range of new ‘Love Life’ healthy menu options at many of La Manga Club’s restaurants, plus new ‘Love Life’ spa treatment choices.
La Manga Club’s recently re-launched website –lamangaclub.com– gives inspiration in the form of dedicated sections for ‘Love Sport’, ‘Love Spa’, ‘Love Events’, ‘Love to Stay’ and ‘Love Property’ and features enhancements to both booking engine and navigation. There will also be the opportunity for consumers to register for frequent ‘Love Life’ news and competitions.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
