Online travel agency places discovery and inspiration at heart of visual new website.
MOUNTAIN VIEW – Vayama, an online travel agency uniquely focused on international travel, unveiled its brand relaunch, including a logo redesign and the beta version of a new, highly visual website aimed at improving the way travelers shop for international flights. The engaging new site better positions Vayama as a source of discovery and inspiration for people looking to book an international trip.
Since 2007, Vayama has provided international travelers with the most comprehensive set of airlines, fares and flights, allowing people to experience popular well-traveled destinations as well as remote corners of the world. Working with its vast network of global partners, Vayama gathers all the best content in one place.
“We understand the needs of the international traveler better than anyone,” said Ted Jansen, Executive Vice President at Travix International and head of Vayama. “Often, our customers know they want to travel abroad, but haven’t yet settled on the exact destination. As we relaunch our brand, we’re making important changes that allow us to serve those travelers who are ready to book a trip, as well as those who are still looking to find the travel experience that’s right for them.”
With these changes, Vayama has introduced the concept of curation to its site – putting a renewed focus on relevant results, while continuing to offer the same depth and breadth of international content its customers have come to expect.
A New Way to Shop for International Flights and Fares
The beta version of the new Vayama.com website provides four distinct ways to search international flights – quick search, map view, grid view and list view. Quick search is ideal for the traveler who knows exactly when and where they are going. For a customer who is still determining their travel details, map view allows a sense of global discovery and the ability to shop across the world. For those travelers who prefer a different view, the grid and list views allow customers to instantly search across top international destinations from their origin city for the travel dates important to them.
Breakthrough Travel Search Technology
A key feature of this new beta site is curated results, a breakthrough travel search solution aimed at removing the clutter and complexity from international travel search. Powered by Amadeus Featured Results, a search solution developed by Amadeus, a leading technology partner for the global travel industry, Vayama’s curated results functionality culls flight options from more than 500 airlines worldwide to identify the fastest, cheapest, most popular and sponsored itineraries. A pilot of curated results is now live at Vayama.com and includes 100 origin and destination combinations from five U.S. cities: New York, Los Angeles, San Francisco, Chicago, and Miami.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
