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European hotel prices drop to three-year low

Based on the 23 most popular European countries on trivago, hotel prices have decreased by an average of 7 per cent year-on-year. One night this month will cost an average of £82, compared to £88 during February 2013.

LONDON – Hotel prices in France, Italy, Poland, Portugal, Turkey and Cyprus have dropped to the lowest average price per night since January 2011, according to the February trivago Hotel Price Index (tHPI) reported monthly by hotel comparison website trivago.co.uk. Based on the 23 most popular European countries on trivago, hotel prices have decreased by an average of 7 per cent year-on-year. One night this month will cost an average of £82, compared to £88 during February 2013.

Country

Price Feb 2014

Most Expensive Month

Percentage Decrease

Poland

£46

£106 (June 2012)

-57%

Cyprus

£61

£128 (August 2011)

-52%

Turkey

£70

£143 (May 2013)

-51%

Italy

£83

£135 (May 2011)

-39%

Portugal

£60

£94 (August 2011)

-36%

France

£100

£149 (June 2011)

-33%

Hotel Prices at Three-Year Low
Most notable is Poland, down 57% from the most expensive month (June 2012), when one night cost an average of £106. One night in Poland this month will cost just £46 on average.

Also showing large percentage decreases are Cyprus (down 52 per cent from £128 per night during August 2011) and Turkey (down 51 per cent from £143 during May 2013). One night in Cyprus will cost an average of £61 this month and one night in Turkey £70.

When looking at individual cities, Rome, Vienna and Istanbul are displaying the cheapest hotel prices since January 2011. One night during February will cost on average of just £79 in Rome (compared to £158 during May 2011), £83 in Vienna (compared to £125 in May 2011) and £71 in Istanbul (compared to £159 in May 2013).

Hotel Prices Down 7% Year-on-Year
Compared to this time last year, European hotel prices have decreased by an average of 7 per cent to £82 per night. The most notable countries are Norway (down 15 per cent to an average of £123 per night), Bulgaria (also down 15 per cent to £46 per night), France (down 12 per cent to £100) and Sweden (also down 12 per cent to £130).

Individual cities with the largest Y-O-Y percentages decreases are Oslo (down 14 per cent to £125), Sofia (down 13 per cent to £47) and Munich (down 11 per cent to £98).

Denise Bartlett, UK Public Relations, says: “Although it is normal to see huge price differences between summer and winter, particularly during January and February, it is unusual to see a year-on-year drop in hotel prices of more than a few per cent. This suggests a general trend of decreasing hotel prices, and it will be interesting to see how hotel prices this summer compare to the summer of 2013. It is also surprising to note that the highest hotel prices over the past three years occurred primarily during the month of May, followed by June and August – with little appearance of July. With the debate on prices during school holidays compared to prices during term time continuing, it is clear that hotel prices are at their highest during the May half term and August summer holiday.”

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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