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The tech you need to uplevel your hotel guest experience

Here’s the tech you might want to consider bringing on board to your hotel.

If you own a hotel or hospitality venue, the last few years have undoubtedly been tough. But with global travel opening up again, good times are coming for the hospitality industry, which is already seeing a spike as holiday-makers can finally book long-put-off vacations.

With that being said staff shortages due to covid have made it challenging to provide visitors a first rate service and since any  hotelier worth their salt wants to give their guests the best experience possible they should be taking the right measures to ensure guest satisfaction- after all, a happy guest is a returning guest.  The rise of new tech innovations in the hospitality industry can ensure that the guest experience isn’t compromised by the new realities of today’s world.

So if you want to improve guest satisfaction and ensure that every single one of your guests has a memorable vacation you’ll want to invest in the right technology. 

Here’s the tech you might want to consider bringing on board to your hotel.

Online check-in
Guests don’t like queuing. Who does? Get their visit off to a great start with an online check-in so your guests can skip the line and get started with their vacation. Online check-in frees up staff time, as well as adds convenience, this means that your team can focus on other tasks designed to keep your guests happy!

Plus, even those visitors who choose to check in the traditional way will appreciate the lack of queues at the front desk! A guest experience platform for hotels typically incorporates online check-in facilities, as well as many of the other features outlined below, all designed to enhance and uplift the guest experience.

Mobile keys
Much loved by guests, mobile keys allow your visitors to use their smartphones as their room keys. These keys can also typically be used to access your hotel’s pool, gym, elevator, and parking area.

Mobile keys mean that guests can skip the front desk check-in process entirely and head straight to their rooms. Many people appreciate how this makes the whole thing feel more ‘homely’ and personalized, as there’s no need to identify themselves or sign documents at reception before being given access to their room. It also negates the hassle of lost keys, of course.

And as mentioned above, the reduced workload on staff means that even covid-related staff shortages can be absorbed without the guest experience being compromised.

Guest app
What better way to level up the guest experience than by offering those staying with you their very own concierge service? A guest app can effectively give you this facility. With a guest app, your visitors can view hotel information,local places of interest, order room service, or see details on room upgrade options. You can also use your guest app to provide links to affiliated businesses or local sightseeing tour providers, to help ensure that your guests have the smoothest stay possible.

Best of all, a guest app allows you to tailor visits specifically to the preferences of each guest. The app will remember, for example, dishes and drinks ordered so that personalized suggestions and upgrades can be offered. What does this look like in practice? If a guest ordered a particular bottle of wine with the dinner they enjoyed at your restaurant, the guest app could ask them if they'd like the same type of wine to be in their room upon arrival during their next visit.

Communication hub
This particular bit of tech means you can start communicating meaningfully with your guests from the minute they book rather than when they check in to their room.

One of the things that can most easily downgrade the guest experience is if there is a delay in responding to a request – for extra towels in the room, for example. A central communication hub can be used both internally and externally so that guests can send that request for towels via WhatsApp, say, and also be used by the hotel staff as needed.

Guest analytics
Deploying innovative tech solutions to find out what makes your guests happy (and to anticipate their needs) will allow you to make changes or add personalization that’ll upgrade future experiences.

Guest engagement, satisfaction, and preferences can be interrogated for the opportunity of impressively personalized upselling. Build on the information provided by your analytical tool to send, for example, SMS communications to guests relevant to them and add value to their stay.

Translation devices
Want another way to make your guests arriving from overseas feel super special? Integrate a translation device into your front desk and guest services to make your guests feel welcome and ensure that they can make the most of all the facilities offered by your venue and get the low-down on the locality, too.

Many hospitality venues now incorporate translation devices as standard in an increasingly globalized world.

Creating great guest experiences every time
At the heart of a fabulous guest experience is feeling comfortable, valued, listened to, and treated as an individual rather than a room number. Tech solutions such as mobile keys and guest apps remove friction, creating a seamless, personalized experience that your guests will appreciate.

One of the best things about integrating tech at your hotel is that it helps ensure that every single guest has the perfect stay, every time. This is great for building your reputation, brand image, and of course, your bottom line.

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