The addition of over 11,000 properties from Cottages4you to the Snaptrip site, and with a further 15,000 properties to come from the Hoseasons brand, will see their total increase to over 40,000 listings in the coming weeks.
LONDON – Late deals website Snaptrip will this month become the largest website for self-catering holiday rentals in the UK and Ireland following its partnership with leading holiday homes brand Wyndham.
The addition of over 11,000 properties from Cottages4you to the Snaptrip site, and with a further 15,000 properties to come from the Hoseasons brand, will see their total increase to over 40,000 listings in the coming weeks. The London start-up plans to dominate the last minute holiday rental sector with a combination of the largest selection for consumers, compelling discounts and a unique membership model of exclusive deals and offers available only to Snaptrip users.
Snaptrip CEO Matt Fox commented: “Partnering with Wyndham is a significant moment for Snaptrip. We now have unrivalled depth of coverage right across the UK and holidaymakers are reaping the benefit. They now enjoy even greater choice for when they feel inspired to take a spontaneous last minute break, without having to visit a dozen individual websites.”
Nick Rudge, Managing Director of Cottages at Wyndham Vacation Rentals UK added: “Our partnership with Snaptrip represents an exciting opportunity to work with a distribution partner specialising in late breaks. We have seen a continuing trend towards later booking patterns by consumers who are choosing to book their cottage breaks later and later and we feel that Snaptrip fills an important niche in the UK self-catering sector to service these customers”.
And with the low 52% occupancy rate on self-catered properties creating a big problem for owners, the brand aims to drastically reduce the industry average figure by providing significant reductions for late bookings, allowing people to go on holidays that they didn’t think that they could afford.
Snaptrip’s recent funding round from a list of well respected investors including Forward Partners and Jonathon McKay, Chairman of Just Giving, is a clear reflection of the traction that the company has gained in the 10 months since it went live in May 2014.
With impressive plans to bring the late booking concept to the self catering market on a major scale with live and accurate inventory and pricing, the Wyndham partnership serves to push forward their expansion plans even further.
The latest round of investment will be used to finance the aggressive growth strategy that Snaptrip intends to pursue in 2015. By representing such a large percentage of the available UK holiday rental inventory on snaptrip.com, the company will be in a commanding position as it seeks to expand into mainland Europe.
One aspect which they expect will encourage consumers to book with them over other holiday rental sites is the fact that all bookings are confirmed by phone immediately after the reservation enquiry is made, removing any risk of fraud or phishing on the site or with rental partners. This, coupled with the fact that all properties are visited and approved prior to listing, gives the consumer total peace of mind.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
