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A new era for leading UK resorts as De vere introduces 'The Country Club' brand

The UK’s leading resort operator, De Vere has unveiled an all new headline membership that will be introduced at six of its marquee properties.

The UK’s leading resort operator, De Vere unveils an all new headline membership, “The Country Club”, which will be introduced at six of its marquee properties

  • ‘The Country Club’ delivers a premier lifestyle membership with a host of luxurious benefits , encompassing core aspects of each resort, from spa to leisure and golf to fine dining
  • The membership signifies the culmination of strategic investments that have been made across key resorts and golf courses in the De Vere portfolio
  • ‘The Country Club’ will be looking to build upon expertise, professionalism and heritage that is already associated with the De Vere Golf brand.

The UK’s leading resort operator, De Vere has unveiled an all new headline membership that will be introduced at six of its marquee properties. “The Country Club” brand is a new form of leisure membership and is available at Mottram Hall, Slaley Hall, Oulton Hall, and soon to be at The Carrick on Loch Lomond, Belton Woods and Dunston Hall. The membership will present clientele with a host of luxurious benefits, encompassing core aspects of each resort, from spa to leisure and golf to fine dining. A series of long term, high profile investments instigated by De Vere’s management team, have paved the way for “The Country Club,” which is expected to enhance consumer appeal and help realise the long term vision for the brand, as the UK’s premier leisure business.

Photo caption: Robert Cook, Chief Executive Officer, De Vere Hotels & De Vere Village Urban Resort.

Tatiana Rokou

Tatiana is the news coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes monitoring the hundreds of news sources of TravelDailyNews Media Network and skimming the most important according to our strategy.

She holds a Bachelor's degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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