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Starwood Hotels continues asset-light strategy with sale of Westin San Francisco Airport and Aloft San Francisco Airport

The hotels will be managed under long-term license agreements by Ultima Hospitality and continue to fly the Westin and Aloft brand flags.

STAMFORD, CONN. – Starwood Hotels & Resorts Worldwide, Inc. announced that it has completed the sale of both The Westin San Francisco Airport and Aloft San Francisco Airport to a venture led by Ultima Hospitality for $125 million. As part of the agreement, the hotels will be managed under long-term license agreements by Ultima Hospitality and continue to fly the Westin and Aloft brand flags.

“This sale underscores Starwood’s ongoing commitment to an asset-light strategy as we continue to pursue opportunities to sell owned real estate at the right time, on the right terms, to the right owners creating value for our shareholders,” said Simon Turner, President of Global Development for Starwood. “With favorable capital market conditions and improving hotel industry fundamentals, we’re seeing continued strong investor interest in our remaining assets. Our goal is to form relationships with partners like Ultima Hospitality who share our vision for the assets they purchase to be brand-enhancing properties.”

Mr. Turner continued: “We are particularly proud of the conversion and opening of Aloft San Francisco Airport, which was an older hotel that we knew had a lot of potential with the right capital investment and repositioning. The hotel, which opened about a year ago, is a great example of what an Aloft conversion can be, and we look forward to working with Ultima Hospitality on the hotel’s continued success.”

The Westin San Francisco Airport features 397 guestrooms, 22,000 square feet of meeting space, a fitness center, an indoor pool and whirlpool, a business center, and Grill & Vine – a new restaurant concept that opened in January of 2013. As part of the agreement, Ultima will take over Starwood’s planned renovation of guestrooms and meeting spaces, to begin in February 2014.

Aloft San Francisco Airport opened in September 2012 and marked a milestone as the brand’s first external conversion project. The 252-room hotel offers 672 square feet of meeting space, an indoor Splash pool and the brand’s signature W XYZ bar. There are now seven Aloft hotels open that are either conversions of hotels or adaptive re-use projects.

“We are delighted to strengthen our relationship with Starwood through the acquisition of these two unique and ideally located properties in the dynamic San Francisco Airport market,” said Nir Liebling, Chief Investment Officer of Ultima Hospitality. Mark Zettl, Chief Operating Officer of Ultima added, “We are excited to welcome these two properties to our growing portfolio and to the Ultima Hospitality family of assets.”

The Westin and Aloft site occupies approximately 14 acres, including 873 parking spaces, in an enviable location next to San Francisco International Airport – one of the world’s busiest travel hubs. Easily accessible to travelers via multiple mass-transit options, the hotels are within 15 minutes of numerous Fortune 500, high-tech and bio-tech corporations and 20 minutes from downtown San Francisco.

Co-Founder & Chief Editor - TravelDailyNews Media Network | Website | + Posts

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.

She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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